How Sedin Technologies closed 60+ clients worth $9M using Saleshandy

Sedin's email deliverability drastically improved since Yousuf started with Saleshandy.

A thorough email deliverability audit helped fix the causes. Therefore, we recommend that everyone run a deliverability audit before starting with your technical setup. Otherwise, your cold emailing efforts are always prone to land in spam.

After checking deliverability and sender reputation, Yousuf configured the technical settings accordingly. For more effective results, he used email ramp-up, adjusting emails at random intervals and throttle of email volume to make the outreach more natural, warmed-up, and deliverable.

High deliverability significantly boosted their open rates, which now required Sedin to work on the second stage of cold emailing — reply rate.

With spintax and advanced merge tags, Sedin crafted unique messages for each cadence. This ensured the emails reached the inboxes. Highly personalized messages, unique for each prospect, helps easily escape spam filters.

Consequently, it helped them with scaled personalization which immediately made a difference in their results.

After setting up their account for high deliverability and reply rate, Sedin was now prepared to outreach and target high-valued accounts with its "three-level outbound strategy."

To execute successfully, they implemented Saleshandy's strategic cold emailing approach.

The approach included sending only 20-30 emails per day for each stage with highly targeted messaging. As their outreach funnel was already performing well, thanks to high deliverability and high responses, it was not long before the targeted accounts started showing interest in Sedin's offers.

Although it included sending many sequences with different messages for different cadences at the start, but the high-performing outreach ultimately paid off.

As a result of the set outreach funnel, Sedin started closing high-ticket-sized clients frequently.

Therefore, it was an excellent time to increase outreach, send more emails, and reach out to more targeted accounts.

As the traditional channels were dead and old outbound techniques failed, scaling their client acquisition in the cut-throat competition was the biggest challenge for Sedin.

However, Sedin had already found the results and framework. They just needed a secret ingredient to pump their client acquisition!

Saleshandy's cold email automation helped to cater to their needs to scale the outreach.

When we say scaling the outreach, it means sending more emails and reaching out to more prospects with time. But, given that you maintain a high ROI and the same results with open and reply rates.

It was interesting that Sedin made a breakthrough with Saleshandy's automated sequences. Sequences allowed them to set up highly personalized steps in advance and target prospects in bulk without expending more resources.

The automation provided to reach more prospects through more email accounts with no manual work and, notably, at a lesser cost than ever!

As the outreach increased, Sedin could optimize its strategy with precise data. In addition, the cadences began to validate further, making their targeted campaigns more effective and predictable.

So, Sedin was able to focus on its most interested prospects and automate low-impact tasks.

This resulted in increased bookings and a growing revenue pipeline for Sedin without adding additional work.